About Us

"UK’s largest independent retailer
of kids designer clothing, footwear and accessories"

(Babies & Junior, 0-8 years)

Established since 1990, Childsplay is recognised as one of the largest, exclusive independent children’s designer clothing stores within the UK. Our retail stores, based in Ilford (Essex), are widely recognised as the place to go for an enormous selection of designer clothing for newborn babies to junior kids. We also stock full ranges of children’s accessories and footwear, of which we hold a large amount of stock at all times. We believe in stocking only the best designer labels for children from newborn to 16 years.

Making sure that were always keeping up with the latest trends. We believe in giving the finest service to all of our customers at our safe and secure online store. As well as being official stockists for many of the worlds leading brands, we are constantly on a look out for new and upcoming labels to add to our portfolio. This in turn allows our customers to rely on us to always ensure that we will provide them with something different and exclusive every season.

(Teenagers, 9-16 years)

Our sister store Ice Collections houses some of the most exclusive and best designer clothes for confident teenagers aged 9-16 years.