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Founded in the 1950’s by Mary White Mazzarini Stronati in the small Italian town of Jesi. Simonetta is a world class fashion organisation which creates timeless designs that translate the designer’s modern eye for fashion into contemporary must haves that are truly eye-catching and dazzling. Every creation by Simonetta has been crafted from the most luxurious fabrics of the finest quality to ensure comfort and luxury for all little ones. The aim of this famed label is to steep each child’s wardrobes in lovable designs with an individual twist which makes all Simonetta collections current and beautiful.

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