The Lacoste Boys Flocked T-Shirt in Ivory is a short-sleeve cotton T-shirt with a flocked logo — a print technique that creates a soft, velvety raised texture on the fabric surface. It's a more tactile and visually distinctive finish than a standard flat print, and it gives this boys' designer T-shirt a more considered look without adding bulk or weight. Available from 2 to 16 years and made in Vietnam, this is part of the AW2026 Lacoste Kids collection and is designed for casual wear across the cooler months.

Ivory is a clean, warm-toned alternative to white that works particularly well with the flocked logo — the contrast between the ivory base and the raised Lacoste branding is subtle but effective. At £40–45 across the size range, this sits at a slightly higher price point than the core plain T-shirt, reflecting the additional print technique. It's a good option for parents looking for a boys' designer T-shirt with a bit more detail than a standard branded tee, without going as far as a polo or sweatshirt.

Buying Advice

Flocked prints require a little more care than flat prints to maintain their texture over time. Wash inside out at 30°C on a gentle cycle — turning inside out protects the flock surface from friction in the drum, which can cause the velvet texture to flatten or shed. Do not tumble dry, and avoid ironing directly over the flocked area. Ivory is a lighter colourway that will show marks more readily than darker alternatives, so it's best suited to occasions where the T-shirt won't be subjected to heavy use. Lacoste Kids sizing runs true to age; size up for a more relaxed fit.